Via targeted promotional activities, FOOD EXPO 2018 is expected to attract more than 3,500 food traders from major target markets. The 800 most important if these will be included in the exhibition’s Hosted Buyers Program.
Especially with regard to the hosting program, the included buyers will be selected according to strict criteria and will come from large markets from around the world (Europe, Asia, America, Africa and Australia). As part of the program, they will hold more than 15,000 B2B meetings with the FOOD EXPO 2018 exhibitors.
For the first time ever, FOOD EXPO offers participating companies the opportunity to extend invitations to the foreign buyers of their choice, by inviting them to join the exhibition’s Hosted Buyers Program, thus ensuring that the invitation and hosting costs will be covered by the organizing company, FORUM SA.
It is worth mentioning that in 2017, more than 2,500 international Food & Beverage buyers from 64 countries were dynamically present at FOOD EXPO 2017, while more than 11,500 B2B meetings were held between exhibitors and 650 foreign buyers, via the exhibition’s match-making Hosted Buyers Program.